Off To Asia for Lulu Guinness
london calling
Lulu Guinness, the designer best known for her quirky handbags and accessories, is about to take Asia by storm. Lulu is beloved in Britain; the Queen even bestowed an OBE (Order of the British Empire) on her, but it's her recent success in Japan that's brought about a joint venture with the First Eastern Investment Group. The plan is to take advantage of the emerging Asian market and roll out the brand across Asia (excluding Japan.)
The Hong Kong-based investment group bought a 15% stake in the overall company, but it's the whopping 50% interest in Lulu's Asian rollout that makes you think this project is going to be a great success.
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